Gene and Peter Geiger operate the company under the guidance of nine principles: quality customer service; creative solutions; continuous improvement; valuable employees; lasting relationships; ethical conduct; giving back to the community; profitability; and representing the high standard of excellence in the industry.

Geiger is known nationally for its commitment to excellence in education. In 1988, Geiger pioneered a school-adoption program with Lewiston's Montello Elementary School as an innovative pilot program to supporting educational aspirations. Since then, the company has helped to organize more than 35 such business-school partnerships throughout Maine. In 1991, President George H.W. Bush presented Peter Geiger with the 618th Point of Light award for pioneering the adopt-a-school concept.

The company and its employees are also involved in community programs and projects, such as Junior Achievement, ShareCenter, the United Way, the American Red Cross, Abused Women's Advocacy, St. Mary's Regional Medical Center, St. Joseph's College, the Maine Coalition for Excellence in Education, and the Girl Scouts. Geiger executives serve on countless boards and commissions as well.

Business Focus, Turner Publishing Inc. November 2004